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Small business websites might as well go 100% mobile in 2014

Data Visualization – Communicating Information Clearly & Effectively:

How many of our daily business decisions can be attributed to the use of true quality information? Where are you getting your information from and how are you analyzing it? Ask yourself: “Am I willing  to make mission-critical decisions with data that is not entirely intact to begin with?”  It happens more than you would expect.  The Data Warehousing Institute (TDWI) estimates that data quality problems associated with customer contact data alone cost U.S. businesses more than $600 billion per year.

datavisualization

John Tukey, the famous American mathematician once said: “The combination of some data and an aching desire for an answer does not ensure that a reasonable answer can be extracted from a given body of data”  Hard to swallow for many, but truly a profound statement.  In order to achieve success in business, we must learn how to (1) wait until we have established a ‘quality database’ before making decisions from it, and (2) maximize the effectiveness of how we are visualizing and interpreting this information (uber important!).

Take for instance Procter & Gamble’s institutionalized approach to data visualization – The groundbreaking “Business Sphere” environment, and “Business Sufficiency Analytic Models.” – were both built to improve productivity and collaboration seamlessly so that P&G can focus on innovating for the consumer.  In his recent Harvard Business Review article, Tom Davenport sheds additional light into the intricate steps P&G is taking to ensure decision-makers are equipped with actionable data. “P&G has placed visual displays of key information on desktops – over 50,000 P&G employees now have access to a “Decision Cockpit“, which provides decision makers with dynamic and powerful decision making tools all in one place.  In addition to the desktop approach, P&G has created meeting spaces that it calls “Business Spheres” & implemented them in over 50 locations where management information is showcased for review.  This strategically enables the framework for data visualization to always be kept top of mind throughout the entire organization.

The most important attribute of successful data visualization is in the simplicity of the message portrayed – in whether the decision makers “understand quickly what’s going on in the business, and decide what to do about it.”  If organizational leaders are forced to spend too much time making sense of problem areas, the issues may never be resolved.

FCC Proposes Ridiculously Fast In-Flight Internet Speeds

Tech

In a slam dunk 4-0 vote, the Federal Communications Commission just proposed kicking off a process that could eventually make your experience cruising the Interwebs at 30,000 feet considerably less, shall we say, sedate. How? By auctioning off the rights to recently freed up airwaves, and allowing Internet service providers to share those airwaves with satellite companies.

According to the FCC:

The Commission proposes to establish an air-ground mobile broadband service, using a ground-based network to communicate with planes, by taking advantage of technical innovations to expand sharing of certain spectrum among users. Expanded availability of in-flight Wi-Fi will help meet demand from travelers to connect to a full range of communications services while flying in the contiguous United States. More options for in-flight broadband are likely to increase competition, improve the quality of service, and lead to lower prices.

Today’s in-flight Internet service involves either satellite (an antenna mounted atop the plane) or air-to-ground systems (an…

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Data Visualization At Its Best! – A View From The “Design Cockpit!”

How many of our daily business decisions can be attributed to the use of true quality information? Where are you getting your information from and how are you analyzing it? Ask yourself: “Am I willing  to make mission-critical decisions with data that is not entirely intact to begin with?”  It happens more than you would expect.  The Data Warehousing Institute (TDWI) estimates that data quality problems associated with customer contact data alone cost U.S. businesses more than $600 billion per year.

graph777

John Tukey, the famous American mathematician once said: “The combination of some data and an aching desire for an answer does not ensure that a reasonable answer can be extracted from a given body of data”  Hard to swallow for many, but truly a profound statement.  In order to achieve success in business, we must learn how to (1) wait until we have established a ‘quality database’ before making decisions from it, and (2) maximize the effectiveness of how we are visualizing and interpreting this information (uber important!).

Take for instance Procter & Gamble’s institutionalized approach to data visualization – The groundbreaking “Business Sphere” environment, and “Business Sufficiency Analytic Models.” – were both built to improve productivity and collaboration seamlessly so that P&G can focus on innovating for the consumer.  In his recent Harvard Business Review article, Tom Davenport sheds additional light into the intricate steps P&G is taking to ensure decision-makers are equipped with actionable data. “P&G has placed visual displays of key information on desktops – over 50,000 P&G employees now have access to a “Decision Cockpit“, which provides decision makers with dynamic and powerful decision making tools all in one place.  In addition to the desktop approach, P&G has created meeting spaces that it calls “Business Spheres” & implemented them in over 50 locations where management information is showcased for review.  This strategically enables the framework for data visualization to always be kept top of mind throughout the entire organization.

The most important attribute of successful data visualization is in the simplicity of the message portrayed – in whether the decision makers “understand quickly what’s going on in the business, and decide what to do about it.”  If organizational leaders are forced to spend too much time making sense of problem areas, the issues may never be resolved.

How Successful Is Your #SocialMedia Strategy? Top Stories:

Are You Ready For The Social Media Boom?

Social-Media-

According to BIA/Kelsey, “social media ad spending will reach $11 billion by 2017,” and media advertising revenue will grow about 134% in 2017 to nearly $11 billion. That is an astounding 18.6% annual growth rate from $4.7 billion in 2012… view press release details here: BIA/Kelsey.

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Why All The Buzz About Pinterest? Is is really gaining market share as quickly as experts predicted?

[Is Pinning] ‘Pointless for B2B Tech Companies?’ – via March Communications: “When it comes to B2B tech companies that have actually been successful on Pinterest, Constant Contact, a leading provider of online marketing tools for small business, has been something of a leader…” The infographic below – provided by ColorJam Graphic Studio – showcases Pinterest’s global data usage.

PinterestGlobalDataUsage_4f6fa0dcc3f40

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Excellent Post by Lisa Galarneau:  5 Insights On The Future Of Social Media –

“Is social media about sociality, or something else entirely? Social media is real-time.  It’s raw.  It’s usually un-edited and un-flltered.  It asks us to make our own decisions about which news to follow, about which voices to promote, and which to marginalize.” … READ MORE

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