Content Marketing – Measuring ROI Effectively:
Stumbled upon an intriguing Blog Article Today – A Must Share! Have you ever wondered what content yields the highest ROI?
Although most businesses don’t really have a specific budget for content marketing, the sums spent on content marketing are often significant. So it’s important to measure the impact and return using content marketing metrics and KPIs.
Posted on April 22, 2013, in Tech Media and tagged alignment, Clickthroughs, consumption, Content Marketing, featured articles, graphics, infographic, infographics, key metrics, lead generation, leads, metrics, pageviews, perception, performance, performance analytics, photos, popularity, ROI, Sales, SEM, SEO, sharing, success, thought leadership, time, video, visitors, white papers. Bookmark the permalink. Leave a comment.